DESIGN RESEARCH METHODOLOGY - RESEARCH REPORT & PRESENTATION

15/11/19 - 29/11/19 (Week 12 - Week 14)
Neoh Kar Yan (0339338)
Design Research Methodology 
Research Report & Presentation

Presentation Plan

For the presentation, each individual gets to present their overall research that we have conducted for the whole semester for 5 minutes and have 2 minutes for the Q&A session. 

For my presentation slides, I've done many attempts in designing the slides. Ms. Jinchi wanted us to further simplify the slides with only the important information and keywords. We were advised to have a consistent theme to our design which preferably relates to our research theme. We were also required to have not more than 18 slides. 

Below is the final presentation slides:



Feedback: Presentation was clear and concise, in terms of every aspect, I have met the expectations in my presentation. However, Ms. Jinchi suggested that for my dissertation, I can reconsider my target audience and focus it onto the users of The Body Shop & Kiehls instead. I can study on how the visual elements are effective in brand loyalty, whether the visual elements have met the expectations of consumers. 


Final Report:




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